NexxNow has made terrific strides since February to get Buffalo a basketball team. In February, they had purchased the franchise but were looking for a venue. Now, they have a venue and a name. The Dragons will be playing at the ECC downtown campus in the Premiere Basketball League (PBL).
According to Ae Young Cho, a representative of NexxNow, the company’s business plan is to deliver US Sports content to China. “Our intent with the Dragons is to broadcast the Dragons’ games back to China. We plan to have a roster of 5-6 national players from China. Hence the name “Dragons,” as it is inspired by our China initiative,” says Cho.
The team will open the doors to new sportsteam in the city and put Buffalo on the international map as well as serving to facilitate a local rivalry. A PBL team exists in nearby Rochester, who actually won the championship last year in front of 10,000 fans. The season doesn’t start till January 2009 and runs till May 2009.